![boxycharm sneak peek ig story book palette boxycharm sneak peek ig story book palette](https://66.media.tumblr.com/d03c8ab25f18e0ed32799518aeb36cf5/tumblr_pfojedKF331r6e65yo1_500.jpg)
Basically, Ulta is going to introduce new customers to MAC and MAC is going to bring new customers to Ulta. Simon said the Ulta curation represents about 45 percent of MAC’s product universe and the individual items were picked in close collaboration between brand and store, playing to MAC’s heritage and Ulta’s penchant for crisp editing”.īasically, it is because, MAC is trying to reach a different audience and also increase sales and Ulta is trying to appease its customers, according to WWD. While that number is on a par with Ulta’s big makeup brands - Lancôme, Urban Decay and Clinique - it is a smaller total than the roughly 1,200 sku’s MAC has in departments stores and the 1,500 sku’s in its own brand boutiques. It will “occupy 200 square feet per store and the product assortment will be limited to 600 stockkeeping units, Buglisi Weiler said. According to WWD, by June25 stores should be open/opening, and by the end of the year, MAC is expected to be in more than 100 Ulta stores. DO NOT quote me on this, but some articles and blogs are saying that by June it will be in stores.Īs stated above, it will be both online and in stores. On the Ulta website, it says you can browse online starting on Apand shop online May 7, 2017. Retromatte, a liquid product, rounds out the lip assortment”. The other pillar is lip color, led by the $17 lipstick, which is usually marketed in up to 140 shades, followed by the $16 Lipglass and $21 Liptensity, a new, high-pigment coloring that was launched in September. The Studio Fix array of 53 shades has been edited for Ulta. Well according to WWD, “the brand’s landmark Studio Fix Fluid and Powder foundation along with Studio Waterweight, Prolongwear Nourishing Waterproof foundation and Next to Nothing, which will be launched in April. I mean these are questions, we as consumers, need to know. And, is Ulta going to carry the limited edition and holiday collection products. All I can say is, what, when, where, why. In recent news, Mac Cosmetics released a video on their Instagram and Facebook page saying Mac at Ulta.
![boxycharm sneak peek ig story book palette boxycharm sneak peek ig story book palette](https://i.redd.it/mp2n0cfmajf41.jpg)
I, also, tried blocking out my eyelids with concealer or a white base and got the same results. I even tried spraying my brush, which finally worked, but not as much as you would think. What I mean by that is when I was trying to build up the eyeshadows, they just look powdery and uneven. However, I shouldn’t need to work so hard to get the look I want.
![boxycharm sneak peek ig story book palette boxycharm sneak peek ig story book palette](https://i.pinimg.com/originals/ad/e9/5d/ade95d75ae7a48cc10929a36af0f480d.jpg)
Are there some good shades in this palette, yes. Was I able to create a look with this palette, the answer is yes (pictured below). I expected more from Sigma, but then again, I have never tried any of their eyeshadows before. But, even so, they shouldn’t blur out into nothing or look lighter/darker than what is shown.
Boxycharm sneak peek ig story book palette skin#
It could be that I have a deeper skin tone. These eyeshadows don’t look the same way they do in the palette when you put them on your eyes. However, that is when we get to the problems. The palette looks to be a perfect everyday eyeshadow palette. Recently, during the annual Nordstrom Anniversary Sale, I bought the Sigma – Brilliant and Spellbinding Eye Shadow Palette.